We bring support for DigitalBusiness expansion in Africa 

Business acceleration Services
Market & Competitors Intelligence 
Growth & Strategy  

Digital - Financial Services - Telecom - Tech - Retail - Payments - FX - Mobile Money - Ecommerce

Expand in Africa, a reference in Africa's consulting industry, combines its experience, expertise and innovation capabilities to support its clients in all phases of their African expansion, from strategy to implementation. 

business acceleration

Business acceleration 

  • Strategic Partnerships and Matchmaking 
  • Roadmap of business initiatives 
  • Handle firsts business deals and activities 
  • Promote your unique value proposition
  • Leads generation 



market intelligence

Market Intelligence

  • Market studies
  • Mapping of the ecosystem
  • Identify market gaps 
  • Determine how your market likes to be served
  • Identify differentiated methods to attract prospects & serve your customers
  • Focus group, street trial and online survey




growht and strategy logo

Growth & Strategy

  • Develop business plans and Road Map 
  • Implement a plan
  • Suggest measures for improving customer satisfaction and loyalty
  • Oversee and examine new strategy progress and development

Financial Support

  • Fundraising investors matchmaking
  • Prepare transaction documents for investors (teaser, pitch deck, information memorandum, valuation, due diligence, ...) 
  • Develop / maintain structural and financial integrity 
  • Identify areas for improvement, focusing on growth, margin improvement, increased efficiency, capital discipline and corporate governance

 

Our Methodology`


We developed an adaptive methodology based on ‘validated learning’, getting market feedback quickly and at low cost. The objective is to eliminate uncertainty in the development process by exposing your business to the market. 

THE COMPLETE ADVISORY SOLUTION TO YOUR BUSINESS


QUALITY ANALYTICS

Each company has a different set of problems and with extensive industry knowledge and practical hands-on experience, we are able to diagnose your problems quick and accurate.


SKILLFUL AND COMMITTED PROFESSIONALS

Our senior persons are trained at international professional service providers only. We learnt how to accumulate knowledge, share them wisely and work as a close team and serve our clients we


25 YEARS EXPERIENCE

Fast growing African companies with international VC or PE as shareholders in the technology, media/advertising, digital health care and e-commerce are our comfort zones. We focused on projects that are cross borders investment deals making and mergers & acquisition post deal implementation and betterment/integration


EFFECTIVE SOLUTION AND IMPLEMENTATION

In some countries on the the African continent - some businesses lack the very needed policies and procedures. And we provide not only the solutions that have been proven to be effective but also the tricks to implement them well.


Our Team 


Benjamin Bonnell
South Africa 

Nicolas Vonthron
South Africa 

Lina El-Baz
Morocco 

Marjorie Van Der Plaetsen
Kenya

Thierry Delpech
France

Bernard Giry
France

Racine Ba
Senegal 

Mathilde Benramdame
Senegal

Baye Babou Ndiaye
Senegal

Michel Cordani
Mauritius

Our Footprint ?


Our presence enables us to build close relationships with our customers wherever they are located, leverage our expertise from around the continent and develop local market opportunities.

You want to know more?


Do you have a question for one of our experts? Want to know more about our ares of expertise? Do not hesitate to contact us, we will be happy to help you.